Tiny Business, Big Money With Elaine Pofeldt

How can you make more money without growing the size of your business? What systems and mindset do you need to focus on in order to leverage your limited time?
22:19 - Interview starts. Elaine Pofeldt talks about Tiny Business, Big Money in this interview.

In the intro, Google Play Books opens up their AI narration for audiobooks; thoughts on Twitter and Elon Musk [PR Newswire], and Imaginable: How to see the future coming and be ready for anything, by Jane McGonigal.

Plus, limited time: Writing Craft and Business ebook and course bundle https://www.Storybundle.com/writing
and Self Publishing 101 by Mark Dawson course (affiliate link) - https://www.thecreativepenn.com/101

Today's show is sponsored by Draft2Digital, where you can get free ebook formatting, free distribution to multiple stores, and a host of other benefits. Get your free Author Marketing Guide at https://www.draft2digital.com/penn

Elaine Pofeldt is an independent journalist specializing in small business and entrepreneurship, as well as an author, editor, and ghostwriter. Elaine was previously on the show in 2020 talking about her previous book The Million-Dollar, One-Person Business. Today we're talking about her latest book Tiny Business, Big Money, Strategies for Creating a High-Revenue Microbusiness.

The definition of a microbusiness, and how that applies to solopreneurs
How successful microbusinesses survived the pandemic by diversifying
Why we need to separate the ‘writer' from the ‘business owner' and work out what's really important
Tools and strategies of successful microbusinesses
The importance of long-term thinking and building relationships
Breaking through the ‘low price' barrier to sell higher value products
What works for marketing non-fiction books?

You can find Elaine Pofeldt at https://www.TinyBusinessBigMoney.com and on Twitter @ElainePofeldt

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You can always find the show notes and links at: http://www.thecreativepenn.com/podcasts/
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