Strategic Management-Concepts and Cases: A Competitive Advantage Approach 18e | Launch Video

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Published
Written by acclaimed authors:
Fred R. David, PhD University of Debrecen, Debrecen, Hungary
Forest R. David, PhD Lenoir-Rhyne University Hickory, North Carolina,
Meredith E. David, PhD Baylor University Waco, Texas
Isaac Jacob, K J Somaiya Institute of Management, Mumbai, India
Hanif Kanjer, PhD Rustomjee Business School and Rustomjee Cambridge International School & Junior College, Mumbai, India
Ranjan Chaudhuri, DSc EMLV Business School, Paris, France
Category
Management
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