Story of Amitabh's Ego | Dr Vivek Bindra



Published
In this powerful video, Dr Vivek Bindra explores the world of luxury brands and introduces the intriguing concept of Ego Marketing. Learn how luxury brands use subtle psychological tactics to attract consumers, and why even iconic personalities like Amitabh Bachchan may get drawn into these high-stakes marketing strategies. This insight goes beyond just luxury; it’s an in-depth look at how brand prestige influences our ego, guiding us into spending and decision-making traps.

Through the Leadership Funnel Program, Dr Bindra offers actionable strategies to tackle key business issues, such as:

Lack of Product Innovation

Declining Revenue Growth
Category
Management
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