Stories every founder must narrate | Business & Leadership Stories | Ep. 42 | Hrishi K

Stories every founder must narrate | Business & Leadership Stories | Ep. 42 | Hrishi K

In this video, we delve into the captivating origin story of Freshworks, a renowned customer engagement software company founded by Girish Mathrubootham. Join us as we uncover how a broken TV led to the birth of a groundbreaking business idea.

Girish Mathrubootham, the CEO and founder of Freshworks, shares his personal journey from frustration with traditional customer support channels to the inception of Freshdesk, later rebranded as Freshworks. This compelling tale highlights the pivotal moment when Girish recognized the untapped potential in revolutionizing customer support through innovative communication channels like social media.

Learn the importance of storytelling in business as we explore three essential narratives every founder should master: the Origin Story, Customer/User Transformation Story, and Future/Vision Story. Discover how these narratives serve as powerful marketing assets, resonating with both internal teams and external audiences.

#business #leadership #radiooneinternational #GirishMathrubootham
#HrishiK #Freshworks #story #socialmedia

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