MBA Specializations | The most in-demand and the most popular MBA Specializations

Specializations offer you the chance to complement your generalist management training by becoming an expert in a particular industry or function during your MBA.

00:00 - Intro

Popular MBA specializations:

01:37 - General Management
This is consistently one of the most popular. You will learn a variety of management skills and perspectives that can be applied to organizations in any industry. It gives you the option to build out your general management skills even further, offering a wide array of electives covering topics like people management, operations, and digitalization.
The variety of roles that you could move into after graduating means the MBA General Management specialization is a good choice if you’re looking to keep your career options open.
With General Management, you generally have great options to enter the world of Consulting and work for McKinsey, BCG and Bain or enter a Leadership Program at large international Corporate, such as Amazon, Microsoft or Siemens.

02:40 - Finance
Then there is Finance with which you may deep dive into investment banking, asset management, fintech, and you learn how to control strategic and financial risks, and how to value companies.
If you are highly interest in Investment Banking, I suggest taking a deeper look at Cornell Johnson's immersion learning options as they cover Investment Banking specifically.

03:28 - Marketing
An MBA in marketing prepares you for marketing careers by giving you an in-depth understanding of the concepts, tools and practices associated with modern marketing.
The benefit of a marketing specialization is that it can be applied across all industries, so you’re not restricted in industry choice when you graduate.
SDA Bocconi in Milan, Italy, has an MBA with a concentration in luxury business management. Graduates there end up at the premier luxury brands of the world, such LVMH and Gucci.

04:40 - Business Analytics
That is by far the most requested and in-demand specialization among employers. If you’re looking to enter a fast-growing field and build your level of expertise when it comes to analytics, then you should look for a program that offers a strong business analytics track. NYU Stern offers such a specialization.
Career paths for MBA in Business Analytics grads might include marketing, consulting, or finance, in roles to do with brand management, management consulting, operations, and strategic planning.

05:55 - Consulting
A typical MBA consulting specialization will develop your people skills, business case cracking ability, and knowledge on how to overcome a variety of business challenges. There will also be plenty of opportunities to deliver presentations and practice public speaking.
All MBA programs prepare you well for a career in consulting. However, some schools do offer specialized consulting tracks. The University of Rochester’s Simon Business School offers a STEM-designated MBA with a specialized consulting track.
UCLA Anderson has a Consulting specialization. HEC Paris also offers an MBA specialization in Strategy, designed for students who want to become top strategy consultants.

07:00 - Entrepreneurship
An MBA in Entrepreneurship can help you to develop the skills necessary to take your startup idea from conception to launch.
You’ll focus on developing both the hard and soft skills needed to create a successful startup, and you may have the chance to finish your degree by pitching your startup to an expert panel of venture capitalists, accelerators, and entrepreneurial experts.

07:58 - HR
An MBA specialization focusing on HR will cover human resources analytics, consulting, operational management, and employment law. One downside is, you need to be sure that a career in the HR field is for you, as the specialization equips you with very specific, focused knowledge in one area.
You’ll acquire the ability to manage employees and deploy training and development initiatives, as well as design jobs, ensure health and safety measures are up to date, and manage exits from your company.

08:31 - International Business
An international business MBA is aimed at students who are seeking careers in multinational organizations, small and medium-sized companies in sectors affected by international pressures students who are interested in the role organizations play in global issues. Chicago Booth covers international business and offers insights into globalization issues.

If you want to build your expertise and carve out a career in one specific field, then consider an MBA specialization.

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