Lecture-1 | Controlling & The Process of Controlling | Business Studies Class 12 | CBSE, ISC, CUET

Video Title:

Controlling & The Process of Controlling | Business Studies Class 12 | CBSE, ISC, CUET Preparation

Video Description:

In this detailed video, we dive deep into Controlling, one of the most crucial functions of management, as per the Class 12 Business Studies syllabus. Whether you’re a CBSE, ISC, or CUET aspirant, this video will provide a comprehensive understanding of the concept of controlling and the step-by-step process involved in controlling within a business environment.

Here’s what you’ll learn in this video:

1. Meaning of Controlling
• Definition and Importance of Controlling in Management
• The Role of Controlling in Achieving Organizational Goals
• Relationship between Planning and Controlling
2. Steps in the Process of Controlling
• Setting Performance Standards: The first step where measurable goals and benchmarks are established.
• Measurement of Actual Performance: Understanding how to collect and assess data on actual performance against the set standards.
• Comparison of Actual Performance with Standards: Identifying deviations and analyzing their causes.
• Taking Corrective Action: Steps to bring performance back on track if deviations are found.
• Feedback and Follow-up: The importance of continuous monitoring and how controlling integrates with other management functions.
3. Types of Control
• Pre-Control (Feedforward Control): Anticipating problems before they occur.
• Concurrent Control: Monitoring activities in real-time.
• Post-Control (Feedback Control): Evaluating after the activity or project is completed.
4. Importance of Effective Controlling in Business
• Ensuring Resource Efficiency
• Improving Employee Motivation and Productivity
• Reducing Costs and Maximizing Profitability
• Facilitating Coordination Across Departments

The video also includes real-life examples and practical insights to help you relate the controlling process to business scenarios, ensuring a thorough understanding for your Class 12 exams and CUET preparation.

Don’t forget to take notes as you watch and revisit key points to strengthen your preparation!

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