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Lead Scoring in Marketo: Identify & close your best leads



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Dive into different scoring techniques - exploring those that don't work and those that make all the difference to your lead management process and the overall success of your marketing campaigns.

*Chapters:*

0:00 - What we'll cover
1:47 - Why isn't lead scoring work?
10:12 - Lead Routing & Scoring
11:23 - Options for building lead scoring
18:45 - Best Practices Lead Scoring
23:24 - How can we help you?


If you want to identify valuable leads with effective scoring, visit us at https://www.jtfmarketing.co/services/lead-scoring-models/
Category
Management
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