How to Market AEC Firms in 2022: Marketing Strategies That Works TODAY

Marketing is critical for any size engineering firm and a good marketing strategy will help you define clear, realistic, and measurable marketing objectives for your business. In this video, Will Schnier, P.E., Chief Marketing Officer at WGI, talks about how you can market your company the right way, and attract more clients. #civilengineering #marketing #marketingstrategy #AEC

You can view the show notes of this video here ➜ https://bit.ly/TCEPEp208

0:00 Intro
0:21 Sponsor Colliers Engineering
1:54 Will Schnier’s Professional Career Overview
4:49 Why Marketing Is Important for Both Small and Large Engineering Firms
10:55 Advice for Someone New to Marketing in Engineering
17:51 Marketing on Platforms Like LinkedIn and Facebook
33:27 How Do Marketing Strategies Help Firms?
45:49 Sponsor PPI
46:39 Daily routines that contributed to your success...
49:16 Book recommendation...
51:50 The Characteristics of a Good Manager
55:39 The Career Elevator Advice Question
59:05 Outro

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