This video discuss in detail about the meaning of sole proprietorship, features of a sole trader, merits of sole-proprietorship and limitations of sole proprietorship form of business organisations. It is part of the open course syllabus 'Basics of entrepreneurship and business offered by the Department of Commerce & Management Studies. This is part I of the broader topic form of business enterprises. It is recorded by Dr. Abbas Vattoli, Assistant professor, Amal College of Advanced Studies, Nilambur. It can also be useful for students of Entrepreneurship Development from BCom and BBA programmes under Calicut university and other universities. This covers the characteristics advantages and disadvantages of sole proprietorship form business. it is recorded in English language.