Emotional Leadership - Meaning, and Six Styles of Emotional Leaders



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Emotional leadership is a method employed by leaders to guide followers to work towards a shared cause.
Since this leadership depends on making followers work towards a shared cause, an “emotional” strategy can be a crucial part of this approach.
Few examples of leaders that have demonstrated traits of emotional leadership include Barack Obama, Elon Musk and Richard Branson

Six Emotional Leadership Styles

DAN GOLEMAN
Dan Goleman is known by many as the “Father of Emotional Intelligence”. He wrote the book Emotional Intelligence.

He has also co-authored “Primal Leadership: Realizing the Power of Emotional Intelligence” with Annie McKee and Richard Boyatzis. They mentioned six types of Emotional Leadership in it.
The six styles are Authoritative, Coaching, Affiliative, Democratic, Coercive and Pacesetting. They have to be applied only in particular scenarios.
According to the authors, only one style cannot be employed all the time. Rather, all the styles have to be used turn by turn. This depends on what is needed at the time and the people involved.

1. AUTHORITATIVE
Leaders employing the Authoritative leadership style can motivate, encourage, and lead followers towards a shared cause.
Such leaders let their team know where they are all headed towards. However, they do not mention the course to be taken
Team members have to come up with their own way to reach the target. The key feature of Authoritative leadership is empathy.

2. COACHING
This type of leadership aligns followers’ personal goals with the business's goals.
Leaders using this approach are motivational and empathetic. They pay attention to letting others grow to achieve success later on.
This approach has a good effect on people because it encourages them and strengthens their trust and bond.

3. AFFILIATIVE
The Affiliative leadership approach encourages harmony in the group.
This approach bonds people. It promotes inclusiveness and encourages getting rid of conflicts.
To put this style in practice, one has to give importance to people’s emotions. Their emotional needs must be seen as important.

4. DEMOCRATIC
This approach pays attention to collaboration.
Leaders using this approach encourage team members for their inputs.
They hear people in detail, invite suggestions and dictate them less.

5. PACESETTING
The Pacesetting leadership approach concentrates on performance and achieving targets.
Leaders with this approach want their employees to do very well. The leader often steps in to ensure that targets are achieved.
Even though this can be very successful at times, it can also negatively impact the team. It could cause higher staff turnover, exhaustion, and burnout.

6. COERCIVE
These leaders have a dictatorial style of leadership. This approach relies on orders. Additionally, a threat of punishment is implied, and there is tight control.
Nowadays, people in democratic nations have a certain degree of control over their profession and the way they live their lives. This style denies these to them.
This approach can only be used with problematic workers or to quickly address a sudden change and in times of crisis.

This video is on Emotional Leadership and it has the following sub-topics.

Time Stamps

0:00 Introduction
0:16 Definition of Emotional Leadership
0:39 Six Emotional Leadership Style
Category
Management
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